Denim Reimagined: Introducing the Upcycled Denim Ladhiya Jacket

Denim Reimagined: Introducing the Upcycled Denim Ladhiya Jacket

Reimagining Denim: Introducing Our Upcycled Denim Ladhiya Jackets

There’s something deeply powerful about garments that carry a past — not just in the materials they’re made from, but in the meaning they hold. At Namai Studio, we’ve always believed that fashion should be thoughtful, soulful, and rooted in craft. Today, we’re thrilled to share the next chapter in that journey: our new Ladhiya Jackets, crafted from upcycled denim jeans — each truly one-of-one and now available in three sizes: Small, Medium, and Large.

Denim with a New Life

Denim is timeless, wearable, and ingrained in culture — it tells stories of everyday life, movement, and memory. But when denim becomes discarded, its narrative can fade. We wanted to change that. By transforming vintage denim jeans into Ladhiya Jackets, we breathe new life into these storied textiles, giving them a second purpose that’s beautiful, sustainable, and uniquely yours.

Using upcycled denim aligns with our commitment to circular fashion and zero-waste creation — steps toward reducing waste and celebrating slow, intentional design. Each Ladhiya Jacket’s denim panels, washes, and tonal variations reflect the individuality of the original jeans while creating a rich textural canvas that’s unmistakably expressive. With thoughtful construction and artisanal attention to detail, these jackets prove that sustainability and style can coexist in powerful, unexpected ways.

One-of-One, Sized for Real Bodies

True to Namai’s ethos of authenticity and individuality, every Ladhiya Jacket is a one-of-one creation. No two pieces share the same combination of denim hues, stitch lines, or patches — just like no two stories are the same. This is real uniqueness you can wear.

And for the first time, we’re offering them in three ready-to-wear sizes — Small, Medium, and Large. This sizing approach makes it easier for more people to find a piece that feels like it was meant for them, without losing the exclusivity of one-of-one craftsmanship.

Why This Matters

We’ve always honored traditions of repurposing and design — from our quilted kantha jackets rooted in Indian textile heritage to every garment handcrafted by artisans who bring generations of skill to each stitch. Now, with our upcycled denim Ladhiya Jackets, we extend that ethos to one of the most iconic fabrics in fashion history.

These aren’t mass-produced trends or printed motifs — they are thoughtfully reimagined, sustainably made pieces that carry both history and promise. They’re for people who want style with substance and clothes that reflect their values as much as their aesthetic.

Whether worn as a statement layer in cooler months or a standout piece in a transitional wardrobe, the Ladhiya Jacket invites you to wear your values, boldly and beautifully.